LET’S START WITH YOU
a.) You’re a big-time dreamer with a business that you’re passionate about
b.) Even though you know that good copywriting can grow your business, you keep putting the writing process on the backburner (that mile-long to-do list doesn’t help!).
c.) What’s more, you’re clueless about where to even start – or how to write words that will actually connect with and convert your dream clients.
d.) You want the words on your website to sound like you and crystal clear messaging that conveys your business’s unique value (sayonara ho-hum space filler words!).
e.) You’re beyond READY for copy and content that you’re excited – heck, proud – to share with prospective clients!
A LITTLE ABOUT ME
I’m Jessica, part writer, part brand strategist, and 100% word nerd (anyone else get a kick out of scrolling through Thesaurus results or is it just me?). My passion is helping entrepreneurs feel capable and confident through strong, meaningful messaging.
I BELIEVE THAT GOOD COPY – THE KIND THAT PERSUADES PEOPLE TO CLICK, ENGAGE, AND BUY – STARTS AND ENDS WITH CONNECTION.
Connection-focused copy creates a link between you and your audience that screams, “I see you! I know your story!”. This link is a big deal.
Because – here’s the clincher – if you don’t connect, you won’t sell. Period.
As a trained high school English teacher with a professional background in sales and public relations, I’ve learned this truth the hard way. After trying to teach kids how to write meaningful essays (and failing), after struggling to craft media requests that would be clicked on and actually read (and failing), I eventually learned the secret to good writing.
I LEARNED THAT WHEN YOU FOCUS ON WRITING TO CONNECT WITH YOUR READERS, RESULTS WILL FOLLOW.
Today, this belief is the heartbeat of my business. By weaving three key components – strategy, story, and oodles of personality – into every writing project, we’ll create meaningful copy and content together that connects with hearts, minds, (and wallets!), one dream client at a time.
THE STATS
85+ successful projects completed
60+ happy clients served
10+ years of writing experience
Licenses & Certificates in:
Online Business Marketing,
Inbound Marketing, and
Creative Ad Copywriting
GET TO KNOW ME
- I live in Virginia with my husband, toddler, and 5-year old, mischief-making pup.
2. I first discovered the power of story-infused copy while taking a nonfiction writing class in college and consider it as an initial inspiration for my business today.
3. I’m a total bargain store junkie. Sesame Street books for $1.99? Gimme. 4 rolls of wrapping paper for $2? Let me AT IT!
4. My happy place is the corner perch of my couch, bowl of vanilla ice cream (topped with a dollop of peanut butter) in hand, and an audio book cranked up.
5. If I’m not bundled beneath multiple sweaters or cocooned in a fuzzy blanket, something’s wrong with me.
MY CORE VALUES
Practicality – actionable feedback and deliverables instead of high-level theories (that don’t get you closer to connecting with your dream clients).
Authentic, personality-filled writing – copy and content that sounds like you and is packed to the brim with voice and tone, words and phrases that scream your name!
Hard workin’ words – strategically crafted words that will “work” for your business (copy that drives connection and conversions) vs. words that just fill up blank space on your website.
Good hospitality – always lead with kindness, warmth, and thoughtfulness.
Ice Cream – no good day (or bad day, for that matter) should end without a heaping bowl of it. Current obsession: Pumpkin + Gingersnap from a local creamery.